100 Sites for Fiction Writers: #13 – Smashwords
Smashwords is the online site you must visit if you are interested in publishing your own fiction. Smashwords not only allows you to upload your own e-books for sale, but it also distributes your e-books to multiple retail sites.
This is an ongoing series looking at websites that can be of help to fiction writers with their craft and career.
Smashwords
One of the keys to running a successful business is to have as wide a distribution as possible for the product you are selling. For writers of e-books, that wide distribution comes from Smashwords.
Somewhat like Amazon’s Kindle Direct Publishing program, Smashwords allows the writer to self publish his or her own works online and sell it in e-book formats. But that’s where most of the similarities end. While there is no doubting the power Amazon has to help promote an indie writer, Smashwords does many, many things which Amazon does not.
Such as?
For instance, Smashwords makes your e-books available in many different formats. E-books are available for reading online in html or JavaScript formats, but they are also available in epub, mobi, rtf, pdf, lrf, pdb and plain text. Don’t worry if you don’t know what all those different formats mean, just keep in mind they allow e-books to be read on pretty much all current e-reader devices, whether dedicated to e-reading or not.
Smashwords does something else even more important for writers. The site currently distributes e-books to more than a half dozen e-book distributors online. If that doesn’t impress you, keep in mind the names of some of these distributors. Barnes & Noble. Sony. Kobo. Apple. And others.
What this means is you can go to one site, upload your e-books, and in a matter of days or weeks your e-books will be available for sale throughout the Web on multiple sites, many of them major retail sites.
Currently a writer cannot use Smashwords to make his or her e-books available at Amazon or Google, but that seems to be in the works. How do I know this? Because I regularly follow the Smashwords Site Updates and the Smashwords blog, both written by Smashwords Founder Mark Coker (who is a swell guy, by the way, if you ever have any contact with him).
All of this might sound confusing to the beginning e-book writer and publisher, but take heart. Smashwords has a free Smashwords Style Guide e-book available in multiple formats that offers step-by-step instructions on how to format an e-book for their services.
Now, beginners often are curious as to how much all of this will cost them. You’ve written your novel, formatted the e-book properly and now you’re set to upload it to Smashwords, but what will the charges be?
Nothing.
What? Say that again.
That’s right. Nothing.
There are currently no start-up fees whatsoever on Smashwords, and there are no fees down the road. So how does Smashwords itself stay in business? The same way Amazon and other self-publishing e-book sites do, by taking a percentage of your sales. Which means Smashwords only makes money if you make money. And don’t worry about that percentage being too high, because you will stay make a good percentage yourself. How do you know what the percentages are? Well, to be honest, that’s complicated. Why? Because of all the different distributors with which Smashwords deals, and because of foreign sales, the percentages you earn tend to fluctuate up and down somewhat. But it’s still usually about more than 50 percent on average. The good thing, however, is that you the creator of an e-book get to set the prices for your e-books. You can even give your e-books away free, and some writers do this in order to try and build readership.
So go check out the Smashwords FAQ, and decide if the site is right for your self-publishing adventures. I’d bet it most likely is.
Related links
100 sites for fiction writers: #10 - Duotrope’s Digest
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Tags: Amazon, e-books, ebooks, indie, Kindle, publisher, publishing, Smashwords, writer, Writing
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June 12th, 2011 at 11:02 am
Useful. I am tempted to try distributing through them, but I’d avoid the unsecure formats such as simple text files, which can be copied and then pirated ever so easily.
June 12th, 2011 at 11:22 am
I thought the same thing about pirating, but at the same time, that would also get your name out there that much faster making the next thing you publish much more successful.
In terms of Smashwords, can you choose which companies to submit to? I assume it is typically all-inclusive but what if I wanted to submit to one directly company because they have a higher commission, and then use Smashwords for the rest, is that possible?
June 12th, 2011 at 2:01 pm
Wonderfully said and I absolutely agree with the pirating situation because it’s fairly easy to get it copied. I recommend that you at least copyright your work before putting it online in the event someone else tries to profit. Thanks for sharing and keep up the great job
June 12th, 2011 at 4:50 pm
drwriting, yes, you get to choose which companies to submit to. You can go for all of them, or you can opt out.
June 12th, 2011 at 6:28 pm
Thanks for writing that. I think Smashwords may well prove useful to a good many people
June 16th, 2011 at 7:14 pm
Excellent. I have been researching different places for publishing my books and most have a fee. It’s great that Smashwords is available. Thank you for this information.