Book Promotion for Writers, by Writers – It’s a State of Mind

Posted on January 17th, 2009 in Writing Business by BookShorts
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Promotion in our tech era is not an event; it’s not a calendar-based campaign; it’s no longer something one does for three months when a new book is released then forget about until the next career event. In my opinion, promotion in the age of always-on media is a state of mind. Writers would do well to understand, assimilate, and become one with this state of mind as an integral part of the profession of being a twenty-first-century artist. This article provides some easy, inexpensive, timely ideas for writers who are dedicated to their craft.

Marketing for Beginners: Choosing Your Online Publisher

Posted on May 24th, 2008 in Online Writing by Nelson Doyle
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There is a growing opportunity available on the Internet for writers who desire to make money from their skillful wordplay. Without breaking a sweat, an interested person could and can start writing for an income within minutes. Finding a publisher is no biggie either, because new online publishers will pay or share the advertising revenue with you are sprouting up everywhere.

Recipe for an Ezine: Ingredient six: Html or Plain Text

Posted on April 12th, 2007 in Writing Business by Denise Wakeman & Patsi Krakoff
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Writing & publishing an ezine has many steps and formatting is an essential aspect. But, out of graphic formatting & plain text, which is a better option for ezines, is a complicated issue?

Recipe for an Ezine: Ingredient five: the Call to Action Trap

Posted on April 12th, 2007 in Writing Business by Denise Wakeman & Patsi Krakoff
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Looking at all the key ingredients of a successful online newsletter, the Call to Action part of an ezine often confuses readers. Readers should know what it is you want them to do, in order to lead them towards a path to action.

Recipe for an Ezine – Ingredient #3: Email Subject Line – Clear, Clever, and Compelling

Posted on April 11th, 2007 in Writing Business by Denise Wakeman & Patsi Krakoff
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Creating a good ezine article title or email subject line takes more time & forethought. It should be clear, clever & compelling to lead the reader down a path towards a call to action.

Recipe for an E-Zine: Ingredient One

Posted on April 9th, 2007 in Writing Business by Denise Wakeman & Patsi Krakoff
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Out of eight key ingredients that go into writing, formatting & publishing an ezine, the first & foremost is to find a clever yet clear & compelling title. Read to find an appropriate name for your ezine.

Recipe for an E-Zine

Posted on April 9th, 2007 in Writing Business by Denise Wakeman & Patsi Krakoff
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Publish an e-zine to leverage the Internet & expand your reach to a global audience of prospects interested in your products & service. E-zines that work well for attracting new clients usually have eight key ingredients.

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